Taco Bell launches "Morning After" burrito

Somehow I missed this story from 1997:

PURCHASE, NY—Hot on the heels of last week's FDA approval, on Monday PepsiCo subsidiary Taco Bell launched its controversial "morning after" burrito, a zesty, Mexican-style entree that prevents unwanted pregnancies if ingested within 36 hours following intercourse.

Taco Bell officials are excited about the offering. "In the past, before Roe v. Wade, young women literally had to 'make a run for the border' to terminate an unwanted pregnancy," Taco Bell public relations director Grant Lesko said. "But now, women can make that same run for the border at over 7,300 convenient locations right in their own hometowns."